What is DataHub?

DataHub is a platform that sits on a vast amount of data across the beverage industry.

The InfoSource Data Fabric stitches, cleanses, and aligns the data to a common understanding through the power of AI/machine learning.

The Data Fabric is then enabled to output web apps and actionable intelligence based on its rich, comprehensive market understanding.

Request early access to DataHub

What-Is-DataHub

Pinpoint Market Opportunities

Optimize Distribution

Enhance Sales Performance

About the InfoSource Data Fabric

The InfoSource Data Fabric is the rich AI/ML-powered data foundation of the DataHub platform. With a deep understanding of the beverage market, the fabric enables visibility into areas of opportunity specific to your business.

Product Overview

Power your analytics with DataHub, no matter what systems & data sources you prefer.

Data Ingestion
  • From syndicated data to retail gateways, DataHub integrates with your existing data sources.
  • Connect the datasets you rely on, such as VIP, Circana, Nielsen, NABCA, and Walmart and more.
  • Request a new data connector from the DataHub team to integrate a unique dataset you depend on.
Explore available data connectors
Data Cleansing
  • Cleansing & alignment of your store, item, and distributor information to create a common data standard and facilitate mapping.
InfoSource Data Fabric
  • The rich InfoSource data fabric is continuously enriched with census, TTB, and GS1 information resulting in a comprehensive understanding of the market. 
  • Your connected datasets get mapped to the InfoSource data fabric, enabling speed to insight with analysis-ready data for your team.
See Data Fabric in action
Data Delivery
  • Get your enhanced and prepped data output delivered straight to your chosen destination, 
    such as your BI systems and data warehouse.
  • Export data into your team's systems and applications.
  • DataHub collaborates with best-in-class partners for data destinations. 
Explore available data destinations
Actionable Insights
  • Unlock in-app analytics powered by DataHub's rich data canvas.
  • Bring your commercial teams into DataHub for access to highly consumable insights that drive action.
  • Tailor your actionable insights to specific needs and use cases by speaking with one of our experts.
Speak with an expert to begin
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Actively tracking behavior across:

190,000+

Beverage Products

260,000+

Beverage Retail Outlets

7,500+

Distributors & Supply Chain Partners

10,000+

Manufacturers & Importers

Request early access to the InfoSource Data Fabric

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Beverage-Discovery-Engine

See the Data Fabric in Action

Interact with this free tool powered by the Data Fabric.
BEVERAGE DISCOVERY ENGINE

Further enrich your Data Fabric experience by augmenting with your own data sources. 

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NIQ
VIP
scintilla
Target
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instacart
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Speak with an expert about integrating your data sources

Grow your beverage business with the help of AI/Machine Learning.

With DataHub, beverage manufacturers, wholesalers, retailers, and importers gain real-time access to AI-powered insights that surface actionable growth opportunities in the market specific to your business.