INFOSOURCE DATA FABRIC
About the Data
The DataHub platform is powered by a rich underlying Data Fabric with a broad-coverage understanding of the beverage market.
Product Overview
Power your analytics with DataHub, no matter what systems & data sources you prefer.
Data Ingestion
- From syndicated data to retail gateways, DataHub integrates with your existing data sources.
- Connect the datasets you rely on, such as VIP, Circana, Nielsen, NABCA, and Walmart and more.
- Request a new data connector from the DataHub team to integrate a unique dataset you depend on.
Data Cleansing
- Cleansing & alignment of your store, item, and distributor information to create a common data standard and facilitate mapping.
InfoSource Data Fabric
- The rich InfoSource data fabric is continuously enriched with census, TTB, and GS1 information resulting in a comprehensive understanding of the market.
- Your connected datasets get mapped to the InfoSource data fabric, enabling speed to insight with analysis-ready data for your team.
Data Delivery
- Get your enhanced and prepped data output delivered straight to your chosen destination,
such as your BI systems and data warehouse. - Export data into your team's systems and applications.
- DataHub collaborates with best-in-class partners for data destinations.
Actionable Insights
- Unlock in-app analytics powered by DataHub's rich data canvas.
- Bring your commercial teams into DataHub for access to highly consumable insights that drive action.
- Tailor your actionable insights to specific needs and use cases by speaking with one of our experts.










Actively tracking behavior across:
260,000+
Beverage Retail Outlets
- On-Premise
- Off-Premise
- Multi-channel
190,000+
Beverage Products
7,500+
Distributors & Supply Chain Partners
10,000+
Manufacturers & Importers

See the Data Fabric in Action
Play with this community-driven tool powered by the Data Fabric.
ARE YOU A BEVERAGE MANUFACTURER, DISTRIBUTOR, OR RETAILER?